The spouter from Avalon who thinks drinks would be cheaper with

Sea Isle City - The spouter from Avalon who thinks drinks would be cheaper with liquor licenses doesn't have a clue how the system works. In New Jersey, licenses are issued based on population. The actual licensing fees are cheap. The big money comes from the fact that in most towns the only way to get a license is to buy one from another place that is going out of business. Beer is marked up by the establishment at about 40%. At less than a dollar a shot, liquor is marked up more than 500%. Of course, overhead is deducted before actual profit is realized. Licensing costs have little effect on prices.