Sammi "Sweetheart" Giancola, one of the eight original "Jersey S

Ocean City - Sammi "Sweetheart" Giancola, one of the eight original "Jersey Shore" cast members, is bringing her online boutique business this summer to her "favorite place on Earth": Ocean City, New Jersey. The former reality television star will be opening her own store called Sweetheart Coast on the Ocean City boardwalk, Giancola said in an announcement on social media this week. Giancola said that she plans to open up her shop during weekends in May for early beach season visitors to the popular Jersey Shore destination.