The spouter who is happy about how much money Roar to the Shore brings in should read the Herald, "Prosecutor's Office and patrol officers from the Wildwood Police Department observed approximately 100 members of the Wheels of Soul as they entered the City of Wildwood and proceeded to ride past the 3900 block of Atlantic Avenue. A brief, non-violent incident then occurred between the Wheels of Soul and the Pagan's motorcycle clubs." Yep, all that good, clean fun is a great way to make a few bucks.